A large part of blogging is all about writing. I am sure that you have heard of this premise before. You may not agree with it totally, but you cannot deny that how and what you write affects the quality of your blog. And that is what I want to bring to the forefront right now.
Have you heard of the Four Cs of Writing? This is a general guideline that is used by those who want to get their message across through writing. In fact, if you attend a workshop on writing in general, you will probably come across these four Cs. So what are they?
First, you must be credible. Your writing must be believable. While you may only offer opinions in your post, you have to be able to back up your statements with proof. More than citing sources, you should also phrase your statements in such a way that you convey your authority.
Second, you must be clear. You should be able to weave your words and sentences together in such a way that there is continuity in your thought. My most important tip here is to be able to use transition words effectively. Examples of transition words are first, second, then, next, however, and so on.
Third, you have to be concise. You may be tempted to be wordy but this will only probably cause confusion on the part of your readers. Also remember that blog readers usually do not have much time to spend poring over your posts. Use only the necessary number of words, and avoid being flowery.
Fourth, you have to be correct. More than the facts, I am talking about spelling, grammar, and even punctuation. You do not have to be Shakespeare. Just make sure that you adhere to the basic grammar and spelling rules.
The next time you write your post, bear these four Cs in mind.
Originally posted on December 17, 2010 @ 2:49 pm