Whether you run a dating site, or you simply have a lifetime of dating and relationship tales to tell, or advice to give, if you plan to blog about relationships you need to be careful. For one thing, professionally you don’t want to get too personal. However, a personal blog (even if it’s public) is a different story.
There are many reasons someone might start a personal relationship blog, from just wanting to give advice to trying to win back their ex. As far as a professional site, it could be connected to a dating business or app, or maybe you are a professional marriage or relationship counselor and your site is basically a dating column.
No matter the idea or reason behind your dating or relationship blog, here are some things to keep in mind in order to make your blog a success.
Be Honest
As far as relationships go, honesty is the best policy. Then it also makes sense that your blog should be honest, especially when it’s a personal blog or an advice blog. People want to know what you went through in your relationships, and how it made you feel, and what they should expect if faced with the same situation.
You can be honest and tell the truth without telling every dirty little detail as well. You need to consider the other people you are talking about in your blog, if it’s a personal one. If you’re blogging for a dating site’s blog, you also want people to know the truth behind your articles.
Tell People Things They Want To Know About
This is more for professional and business blogs. If you want people to read your blog, and keep coming back for more, you need to make sure that you are sharing articles that contain information they are going to want, and use. You can do the footwork to find out by using your social media sites to get ideas from your fans and readers.
Don’t Use It For Bashing
When it comes to your personal relationship blog, or even a professional blog, don’t use it as a way to bash exes or the opposite sex. Use it as a tool, or a form of catharsis, without getting mean or angry. Anger never solved any problems.
People are more likely to keep coming back and reading if you are giving them useful info, rather than just using the blog as a sounding board for your frustrations.
Do Some Research
Part of ensuring you are giving your readers what they want is making sure that you are including statistics and other info that is useful to them when it comes to dating. If your post is on STDs, let them know how likely it is they’ll get them, and how not to.
Originally posted on July 4, 2016 @ 9:10 am