The basic principles that bloggers have been following to get passive income online:
1. Get many people to come to your website
2. Get them to click on your Adsense links
Sounds simple enough. Get people into your website from Google search, then link out to an Adsense Ad. Search In – Adsense Out. If you don’t know adsense yet, read about it. It’s a way to make money fo
Practically applying it to get sufficient commendable income, however, can be quite a challenge.
The first problem is how to get many visitors to your website.
That’s where web marketing and Search Engine Optimization (SEO) comes in. SEO is the process of making your blog come up number #1 for your target market when they search for keywords related to your blog.  You basically have to read the mind of an Internet user. Think of what keywords would he use to get to your website. Why would he visit your website? Do you have the content go get people interested enough to get to your website?
Your goal is visibility. You have to be seen. You can do this using SEO or using traditional brand-building methods. Tell your friends, family and colleagues. If they have websites, politely ask if you could link with each other.
For those lucky few that are already on top of the search engines, this is not a problem. Others would have to work hard at it. Experts have varied opinions on what to put in a website. Some say, put relevant important content with around 500-1000 words on each of your website. Some say provide simple 300 word news posts.
Another option to get clicks would be to advertise online for keywords. Adwords is an example of a tool that can allow you to do this. There will be marketing expenses in this scenario. The goal here is to get more Adsense income than Adwords Expenses.
The next problem would be how to get visitors to click on Adsense links.
Well, the first thing that needs to be done is to get an Adsense account. It’s pretty easy to setup. After that, you need to put the Adsense links on your website. There are people who say make it blend it when the rest of your pages. Other experts say the more noticeable the advertisements, the more they will be clicked. In this case, the Ads stand out prominently with a different, and sometimes contrasting color scheme. It is also highly advised that the ads be placed above the fold – the part that visitors see first when they get to a web page. The large rectangle Ad format is highly recommended as it occupies a lot of space and often gets attention.
There are actually many blog sites designed just to earn Adsense income. The ads are spread all over the initial visual field of a reader. Just make sure that people will click on the Ads without doing any cheats.
Apply these principles to your blog today!
Originally posted on May 18, 2007 @ 7:15 am
